Which is a better LCD TV, samsung or panasonic?

I had purchased a 32" Samsung Bordeaux LCD panel two years ago and am still stunned with the picture clarity it offers.
Of lately there has been a huge influx of LCD and a few LED panels in the market.
The more choices you have, the more confused you become :(
My samsung bordeaux had 8000:1 contrast ratio and it feels awesome.
Now when i see other panels, they have 20000:1 , 500000:1 100000:1 contrast ratios??!!!
But surprisingly i see that my bordeaux is much crisper than the 50000:1 sony bravia panel ?!!
anyways, now i’m looking ahead for purchasing a 40" LCD/LED panel

Panasonic LCD is damn cheap, it comes with 20000:1 contrast ratio. I havent checked its picture quality though.
Samsung is my all time favourite but the price is still way too high for its LCD and more recently launched LED panel :(
I wanna go ahead with panasonic vierra. Is it worth the buy? Or shud i wait a few more months so that i have enough balance for cash purchase of samsung?

I would recommend that Panasonic.

I field a lot of questions on the website that deal with HDTV failures as well as a little repair work on the side and Panasonic is by far the most reliable brand that i’ve ever seen! Even more reliable then Samsung and Sony!

Panasonic’s also have the best pic qualities too!

Nothing wrong with Samsung’s, if that’s your favorite then go for it! I’m just telling you what i know from personal experience. Panasonic’s have always been my favorite! Affordable, reliable and outstanding image quality!

Hope this helps!

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